Endurance athletes racing outdoors
Built for the long haul

Fuel Every Mile

Whether you're grinding out a century ride, running an ultra, or racing a triathlon — real food makes the difference.

Your Sport. Your Fuel.

Cycling

Power Through Every Climb

On long rides, your gut takes a beating. Mashed potatoes are easy to digest, high in carbs, and won't leave you cramping at mile 80. Squeeze one every 45 minutes and keep the watts up.

38g carbs per pouchBest used: every 45–60 min on rides over 2 hours
Running

No More Gel Gut

Gels spike your blood sugar and wreck your stomach. Potatoes are whole food — steady energy, real sodium, and a texture your body actually recognizes. Your marathon PR is waiting.

290mg sodiumBest used: miles 10–20 in a marathon, every 6–8 miles in ultras
Triathlon

Fuel the Bike, Finish the Run

The bike leg is your window. Load up on Pouch Potato during the ride so you hit T2 with full glycogen stores. Your legs will thank you when you're 10 miles into the run.

4 real ingredientsBest used: every 30–45 min on the bike leg
Hiking & Fastpacking

Lightweight. Real Food.

When you're deep in the backcountry, you need calories that actually satisfy. Pouch Potato packs 180 calories into a lightweight, squeezable pouch that won't explode in your pack.

180 cal per pouchBest used: every 2–3 hours on big mountain days

From the Field

I used Pouch Potato for the first time at Leadville 100. Took one every hour from mile 40 onward. Finished with my best time ever and zero stomach issues.

Derek M.

Ultra runner

Leadville 100 finisher

I've been racing Ironman for six years. Nothing has worked as consistently as potatoes on the bike. My run splits have improved by 12 minutes since switching.

Carla R.

Ironman triathlete

6x Ironman finisher

As a cycling coach I recommend Pouch Potato to all my athletes for rides over 3 hours. Real food, real results — no mystery chemicals.

James T.

Cycling coach & Cat 2 racer

USAC certified coach

Ready to Race on Real Food?

Join thousands of athletes who ditched the gels.